Logitech and McLaren Hold Virtual Racing Competition


Logitech G partnered with McLaren Racing and held the 2021 G Challenge racing competition on July 1. This competition is for amateur racers and racing enthusiasts. The competition itself has three divisions, namely Open Wheel, Stock Car, and Sports Car Racing.

G Challenge 2021 will be held through iRacing and Assetto Corsa Competizione games. The winners of the three divisions will receive a prize, which is a trip to London for four days. A behind-the-scenes experience at the McLaren Technology Center, training with McLaren F1 driver Landon Norris, and a VIP experience at the 2022 Formula 1 British Grand Prix.

Celebrities Will Also Compete


To celebrate this year’s new look, Logitech G and McLaren will host the “Celebrity Pro-Am” race on July 7. Celebrities will be in two teams to compete in Stock Car and Open Wheel races.

McLaren Formula 1 driver Lando Norris and American driver William Byron will captain and structure their respective teams. Additional celebrities include rapper, singer, and songwriter A$AP Ferg, Arrow McLaren SP driver Felix Rosenqvist, American race car driver, and NASCAR pit reporter Parker Kligerman and Brazilian Indianapolis 500 Champion Tony Kanaan.

“McLaren Racing uses the Logitech McLaren G Challenge as a way to entertain racing fans. But, we quickly realized that this was an opportunity to collaborate with Logitech G in an industry that was skyrocketing,” said Lindsey Eckhouse, Director, Licensing, E-commerce, and eSports at McLaren Racing.

See also  Samsung Galaxy Z Fold3 Will Use New Processor

The top three drivers from each division will earn a trip to Las Vegas Grand Finals weekend to compete for the championship title. Interested? The online qualification opens at LogitechGChallenge.com.

Leave a Reply

Your email address will not be published.